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Is 92008 a good location for a restaurant?

What public records measure around the center of ZIP 92008 in San Diego County, California for a restaurant: households and income, jobs within reach, resident spending and the restaurants already mapped there. Whether a particular address fits is a question about that address; check one free below.

ZIP check

ZIP 92008, San Diego County, California

Restaurant. Measured from the center of the ZIP, not an address. ZIP 92008 covers 10 square miles, so its edges are about 2 miles from the center. Jobs and competitors are counted within a mile of the center and resident spending within 3 miles; the household figures beside are for the whole ZIP. Checked Oct 17, 2026.

ZIP 92008
11,835 households
Median household income
$104,995
Residents
27,955
Restaurants with employees, 2023
64

What stands out

  1. Few jobs within a short walk

    12Jobs
    2,745Households

    12 jobs are within a 5-minute walk (0.25 mile) and 157 within 10 minutes (0.5 mile), from Census workplace records for 2023.

  2. Less nearby competition than most

    0Sit-down and casual restaurants
    0.73 miNearest rival

    Overture's places data lists 0 sit-down and casual restaurants within half a mile (0 chain, 0 local multi-location and 0 independent) and 7 within a mile.

  3. What spending nearby can support

    $951KMiddle-case sales
    $7,950Rent the middle case supports

    Spending near the center of this ZIP supports an estimated $797,000 to $1.2 million a year in sales for this business (middle case $951,000).

  4. Unnamed major collector carries about 7,124 vehicles a day

    7,124Vehicles a day

    The nearest counted road is Unnamed major collector, 7,124 vehicles a day (FHWA HPMS 2024), about 230 feet away.

Measured around the center of ZIP 92008

Computed from public records at this location

What the center of ZIP 92008 can sell each year

Middle case$951K

Sales a year, planning range

Low case$797K
High case$1.2M
Rivals within 2 mi78
Healthy share for this business
6% to 10%
Base rent the ZIP center supports
$4,000 to $10,250 a month

Resident, worker and student spending near the ZIP center, shared among competitors by distance (Huff model). A planning range with stated assumptions, not a forecast.

Competition

Competitors within half a mile0

1th percentile for nearby competition among 9,137 similar businesses in the San Diego-Chula Vista-Carlsbad metro area

Under the metro median of 35
Within a quarter mile0
Within 1 mile7

Nearest competitors

  • Competitor 1Local group3,850 ft
  • Competitor 2Local group3,870 ft
  • Competitor 3Local group4,120 ft
  • Competitor 4Local group4,510 ft
  • Competitor 5Chain4,560 ft

Overture Maps Foundation places, 2026-09-23.1. Listings, not verified hours or menus.

Jobs within walking distance

10-minute walk157

Jobs at workplaces within half a mile

5-minute walk12
Within 1 mile4,587
Office-type, half mile9

Largest employers within a 10-minute walk

  • Education53
  • Health care25
  • Construction22
  • Other services22
  • Retail21

Census LEHD workplace records, jobs as of 2023. Straight-line distances. Office attendance is still roughly half to 60% of 2020 levels. Jobs are workplaces, not visits.

Traffic on nearby roads

Vehicles a day on Unnamed Major Collector7,124

Nearest counted road, 2024 count

State DOT and FHWA annual average daily traffic, both directions. Vehicles, not foot traffic.

What an address adds

  • The free check of an addressThe same measurements within a short walk of one address in 92008: who lives and works right there, the competition on that block and the traffic on its road. No account.
  • The full reportFor one address: whether the rules allow a restaurant there, the rent the location supports against the asking rent, what has opened and closed nearby, and the questions to settle before signing.

Have an address in 92008 in mind?

Check the address free

The restaurant check reads the same public records at the address itself.

Sources: Overture Maps Foundation: Places (Overture Places release 2026-09-23.1); DoorWorthy demand model: resident, worker and student spending shared among competitors (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); U.S. Census Bureau: ACS (ACS 2020-2024 five-year estimates); U.S. Census Bureau Gazetteer: ZIP Code Tabulation Area center (ZCTA internal point; land area 10 square miles); U.S. Census ACS households by income with BLS Consumer Expenditure Survey spending (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); FHWA Highway Performance Monitoring System (Annual average daily traffic, latest count 2024); U.S. Census Bureau: LEHD LODES workplace jobs (LODES8 workplace area characteristics, jobs as of 2023); U.S. Census Bureau ZIP Code Business Patterns 2023 (establishments with paid employees). Listings and counts are public records, not visits or sales in this ZIP.

Questions about ZIP 92008.

ZIP 92008 for another business