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Is 94102 a good location for a restaurant?

What public records measure around the center of ZIP 94102 in San Francisco County, California for a restaurant: households and income, jobs within reach, resident spending and the restaurants already mapped there. Whether a particular address fits is a question about that address; check one free below.

ZIP check

ZIP 94102, San Francisco County, California

Restaurant. Measured from the center of the ZIP, not an address. ZIP 94102 covers under a square mile, so its edges are about half a mile from the center. Jobs and competitors are counted within a mile of the center and resident spending within 3 miles; the household figures beside are for the whole ZIP. Checked Oct 17, 2026.

ZIP 94102
19,935 households
Median household income
$60,431
Residents
35,976
Restaurants with employees, 2023
112

What stands out

  1. A real daytime workforce within a short walk

    34,235Jobs
    73,243Households

    34,235 jobs are within a 5-minute walk (0.25 mile) and 81,499 within 10 minutes (0.5 mile), from Census workplace records for 2023.

  2. More nearby competition than most

    353Sit-down and casual restaurants
    410 ftNearest rival

    Overture's places data lists 353 sit-down and casual restaurants within half a mile (12 chain, 68 local multi-location and 273 independent) and 1,220 within a mile.

  3. What spending nearby can support

    $1.7MMiddle-case sales
    $13,850Rent the middle case supports

    Spending near the center of this ZIP supports an estimated $1.4 million to $1.9 million a year in sales for this business (middle case $1.7 million).

  4. US 101 carries about 40,750 vehicles a day

    40,750Vehicles a day

    The nearest counted roads are US 101, 40,750 vehicles a day (FHWA HPMS 2024), about 220 feet away; Unnamed major collector, 11,492 vehicles a day (FHWA HPMS 2024), about 220 feet away; and Unnamed minor arterial, 18,196 vehicles a day (FHWA HPMS 2024), about 240 feet away.

What the center of ZIP 94102 can sell each year

Middle case$1.7M

Sales a year, planning range

Low case$1.4M
High case$1.9M
Rivals within 2 mi2,654
Healthy share for this business
6% to 10%
Base rent the ZIP center supports
$6,750 to $15,700 a month

Resident, worker and student spending near the ZIP center, shared among competitors by distance (Huff model). A planning range with stated assumptions, not a forecast.

Competition

Competitors within half a mile353

91th percentile for nearby competition among 15,237 similar businesses in the San Francisco-Oakland-Fremont metro area

6× the metro median of 59
Within a quarter mile91
Within 1 mile1,220

Nearest competitors

  • Competitor 1Independent410 ft
  • Competitor 2Independent440 ft
  • Competitor 3Local group480 ft
  • Competitor 4Local group500 ft
  • Competitor 7Independent540 ft

Overture Maps Foundation places, 2026-09-23.1. Listings, not verified hours or menus.

Jobs within walking distance

10-minute walk81,499

Jobs at workplaces within half a mile

5-minute walk34,235
Within 1 mile171,259
Office-type, half mile32,622

Largest employers within a 10-minute walk

  • Public administration22,976
  • Health care19,130
  • Transportation8,284
  • Information5,010
  • Arts and recreation4,296

Census LEHD workplace records, jobs as of 2023. Straight-line distances. Office attendance is still roughly half to 60% of 2020 levels. Jobs are workplaces, not visits.

Traffic on nearby roads

Vehicles a day on Us 10140,750

Nearest counted road, 2024 count

Other counted roads nearby

  • Unnamed Major Collector220 ft11,492
  • Unnamed Minor Arterial240 ft18,196
  • Unnamed Principal Arterial720 ft17,222

State DOT and FHWA annual average daily traffic, both directions. Vehicles, not foot traffic.

What an address adds

  • The free check of an addressThe same measurements within a short walk of one address in 94102: who lives and works right there, the competition on that block and the traffic on its road. No account.
  • The full reportFor one address: whether the rules allow a restaurant there, the rent the location supports against the asking rent, what has opened and closed nearby, and the questions to settle before signing.

Have an address in 94102 in mind?

Check the address free

The restaurant check reads the same public records at the address itself.

Sources: Overture Maps Foundation: Places (Overture Places release 2026-09-23.1); DoorWorthy demand model: resident, worker and student spending shared among competitors (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); U.S. Census Bureau: ACS (ACS 2020-2024 five-year estimates); U.S. Census Bureau Gazetteer: ZIP Code Tabulation Area center (ZCTA internal point; land area under a square mile); U.S. Census ACS households by income with BLS Consumer Expenditure Survey spending (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); FHWA Highway Performance Monitoring System (Annual average daily traffic, latest count 2024); U.S. Census Bureau: LEHD LODES workplace jobs (LODES8 workplace area characteristics, jobs as of 2023); U.S. Census Bureau ZIP Code Business Patterns 2023 (establishments with paid employees). Listings and counts are public records, not visits or sales in this ZIP.

Questions about ZIP 94102.

ZIP 94102 for another business