Is 07060 a good location for a restaurant?

What public records measure around the center of ZIP 07060 in Union County, New Jersey for a restaurant: households and income, jobs within reach, resident spending and the restaurants already mapped there. Whether a particular address fits is a question about that address; check one free below.

ZIP 07060, Union County, New Jersey

Restaurant. Measured from the center of the ZIP, not an address. ZIP 07060 covers 5.0 square miles, so its edges are about 1.5 miles from the center. Jobs and competitors are counted within a mile of the center and resident spending within 3 miles; the household figures beside are for the whole ZIP. Checked Oct 21, 2026.

ZIP 07060
14,951 households
Median household income
$78,602
Residents
48,363
Restaurants with employees, 2023
61

What stands out

  1. A real daytime workforce within a short walk

    1,864Jobs
    11,568Households

    1,864 jobs are within a 5-minute walk (0.25 mile) and 3,361 within 10 minutes (0.5 mile), from Census workplace records for 2023.

  2. A typical amount of nearby competition

    130Sit-down and casual restaurants
    180 ftNearest rival

    Overture's places data lists 130 sit-down and casual restaurants within half a mile (10 chain, 21 local multi-location and 99 independent) and 160 within a mile.

  3. What spending nearby can support

    $232KMiddle-case sales
    $1,950Rent the middle case supports

    Spending near the center of this ZIP supports an estimated $122,000 to $464,000 a year in sales for this business (middle case $232,000).

  4. Route 531 carries about 10,002 vehicles a day

    10,002Vehicles a day
    12,753Busiest road nearby

    The nearest counted roads are Route 531, 10,002 vehicles a day (FHWA HPMS 2024), about 310 feet away; S Second St, 12,753 vehicles a day (FHWA HPMS 2024), about 480 feet away; and Nj 28, 10,759 vehicles a day (FHWA HPMS 2024), about 630 feet away.

What the center of ZIP 07060 can sell each year

Middle case$232K

Sales a year, planning range

Low case$122K
High case$464K
Rivals within 2 mi189
Healthy share for this business
6% to 10%
Base rent the ZIP center supports
$600 to $3,850 a month

Resident, worker and student spending near the ZIP center, shared among competitors by distance (Huff model). A planning range with stated assumptions, not a forecast.

Competition

Competitors within half a mile130

66th percentile for nearby competition among 64,060 similar businesses in the New York-Newark-Jersey City metro area

2.2× the metro median of 59
Within a quarter mile74
Within 1 mile160

Nearest competitors

  • Competitor 1Independent180 ft
  • Competitor 2Independent350 ft
  • Competitor 3Local group350 ft
  • Competitor 4Independent360 ft
  • Competitor 6Independent380 ft

Overture Maps Foundation places, 2026-09-23.1. Listings, not verified hours or menus.

Jobs within walking distance

10-minute walk3,361

Jobs at workplaces within half a mile

5-minute walk1,864
Within 1 mile5,435
Office-type, half mile1,078

Largest employers within a 10-minute walk

  • Public administration897
  • Retail633
  • Food service and lodging343
  • Education335
  • Health care315

Census LEHD workplace records, jobs as of 2023. Straight-line distances. Office attendance is still roughly half to 60% of 2020 levels. Jobs are workplaces, not visits.

Traffic on nearby roads

Vehicles a day on Route 53110,002

Nearest counted road, 2024 count

Busiest nearby, S Second St12,753

Other counted roads nearby

  • S Second St480 ft12,753
  • Nj 28630 ft10,759
  • North Ave690 ft5,163
  • Gavett Pl730 ft5,163

State DOT and FHWA annual average daily traffic, both directions. Vehicles, not foot traffic.

What an address adds

  • The free check of an addressThe same measurements within a short walk of one address in 07060: who lives and works right there, the competition on that block and the traffic on its road. No account.
  • The full reportFor one address: whether the rules allow a restaurant there, the rent the location supports against the asking rent, what has opened and closed nearby, and the questions to settle before signing.

Have an address in 07060 in mind?

Check the address free

The restaurant check reads the same public records at the address itself.

Sources: Overture Maps Foundation: Places (Overture Places release 2026-09-23.1); DoorWorthy demand model: resident, worker and student spending shared among competitors (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); U.S. Census Bureau: ACS (ACS 2020-2024 five-year estimates); U.S. Census Bureau Gazetteer: ZIP Code Tabulation Area center (ZCTA internal point; land area 5.0 square miles); U.S. Census ACS households by income with BLS Consumer Expenditure Survey spending (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); FHWA Highway Performance Monitoring System (Annual average daily traffic, latest count 2024); U.S. Census Bureau: LEHD LODES workplace jobs (LODES8 workplace area characteristics, jobs as of 2023); U.S. Census Bureau ZIP Code Business Patterns 2023 (establishments with paid employees). Listings and counts are public records, not visits or sales in this ZIP.

Questions about ZIP 07060.

ZIP 07060 for another business