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Is 27603 a good location for a restaurant?

What public records measure around the center of ZIP 27603 in Wake County, North Carolina for a restaurant: households and income, jobs within reach, resident spending and the restaurants already mapped there. Whether a particular address fits is a question about that address; check one free below.

ZIP check

ZIP 27603, Wake County, North Carolina

Restaurant. Measured from the center of the ZIP, not an address. ZIP 27603 covers 51 square miles, so its edges are about 4 miles from the center. Jobs and competitors are counted within a mile of the center and resident spending within 3 miles; the household figures beside are for the whole ZIP. Checked Oct 17, 2026.

ZIP 27603
21,942 households
Median household income
$90,484
Residents
53,972
Restaurants with employees, 2023
67

What stands out

  1. Few jobs within a short walk

    37Jobs
    1,106Households

    37 jobs are within a 5-minute walk (0.25 mile) and 40 within 10 minutes (0.5 mile), from Census workplace records for 2023.

  2. Less nearby competition than most

    0Sit-down and casual restaurants
    0.97 miNearest rival

    Overture's places data lists 0 sit-down and casual restaurants within half a mile (0 chain, 0 local multi-location and 0 independent) and 2 within a mile.

  3. What spending nearby can support

    $2.2MMiddle-case sales
    $18,350Rent the middle case supports

    Spending near the center of this ZIP supports an estimated $1.6 million to $3.4 million a year in sales for this business (middle case $2.2 million).

  4. Sr-1006 carries about 15,373 vehicles a day

    15,373Vehicles a day

    The nearest counted road is Sr-1006, 15,373 vehicles a day (FHWA HPMS 2024), about 2,150 feet away.

Measured around the center of ZIP 27603

Computed from public records at this location

What the center of ZIP 27603 can sell each year

Middle case$2.2M

Sales a year, planning range

Low case$1.6M
High case$3.4M
Rivals within 2 mi2
Healthy share for this business
6% to 10%
Base rent the ZIP center supports
$7,800 to $28,100 a month

Resident, worker and student spending near the ZIP center, shared among competitors by distance (Huff model). A planning range with stated assumptions, not a forecast.

Competition

Competitors within half a mile0

2th percentile for nearby competition among 3,319 similar businesses in the Raleigh-Cary metro area

Under the metro median of 17
Within a quarter mile0
Within 1 mile2

Nearest competitors

  • Competitor 1Independent5,110 ft
  • Competitor 2Independent5,190 ft

Overture Maps Foundation places, 2026-09-23.1. Listings, not verified hours or menus.

Jobs within walking distance

10-minute walk40

Jobs at workplaces within half a mile

5-minute walk37
Within 1 mile173
Office-type, half mile10

Largest employers within a 10-minute walk

  • Wholesale18
  • Construction9
  • Real estate5
  • Management4
  • Arts and recreation3

Census LEHD workplace records, jobs as of 2023. Straight-line distances. Office attendance is still roughly half to 60% of 2020 levels. Jobs are workplaces, not visits.

Traffic on nearby roads

Vehicles a day on Sr-100615,373

Nearest counted road, 2024 count

State DOT and FHWA annual average daily traffic, both directions. Vehicles, not foot traffic.

What an address adds

  • The free check of an addressThe same measurements within a short walk of one address in 27603: who lives and works right there, the competition on that block and the traffic on its road. No account.
  • The full reportFor one address: whether the rules allow a restaurant there, the rent the location supports against the asking rent, what has opened and closed nearby, and the questions to settle before signing.

Have an address in 27603 in mind?

Check the address free

The restaurant check reads the same public records at the address itself.

Sources: Overture Maps Foundation: Places (Overture Places release 2026-09-23.1); DoorWorthy demand model: resident, worker and student spending shared among competitors (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); U.S. Census Bureau: ACS (ACS 2020-2024 five-year estimates); U.S. Census Bureau Gazetteer: ZIP Code Tabulation Area center (ZCTA internal point; land area 51 square miles); U.S. Census ACS households by income with BLS Consumer Expenditure Survey spending (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); FHWA Highway Performance Monitoring System (Annual average daily traffic, latest count 2024); U.S. Census Bureau: LEHD LODES workplace jobs (LODES8 workplace area characteristics, jobs as of 2023); U.S. Census Bureau ZIP Code Business Patterns 2023 (establishments with paid employees). Listings and counts are public records, not visits or sales in this ZIP.

Questions about ZIP 27603.

ZIP 27603 for another business