Is 27701 a good location for a bakery?

What public records measure around the center of ZIP 27701 in Durham County, North Carolina for a bakery: households and income, jobs within reach, resident spending and the bakeries already mapped there. Whether a particular address fits is a question about that address; check one free below.

ZIP 27701, Durham County, North Carolina

Bakery. Measured from the center of the ZIP, not an address. ZIP 27701 covers 5.2 square miles, so its edges are about 1.5 miles from the center. Jobs and competitors are counted within a mile of the center and resident spending within 3 miles; the household figures beside are for the whole ZIP. Checked Oct 21, 2026.

ZIP 27701
11,974 households
Median household income
$69,740
Residents
24,793
Bakeries with employees, 2023
0

What stands out

  1. A real daytime workforce within a short walk

    10,402Jobs
    8,625Households

    10,402 jobs are within a 5-minute walk (0.25 mile) and 20,734 within 10 minutes (0.5 mile), from Census workplace records for 2023.

  2. More nearby competition than most

    5Bakeries, donut and bagel shops
    0.24 miNearest rival

    Overture's places data lists 5 bakeries, donut and bagel shops within half a mile (0 chain, 0 local multi-location and 5 independent) and 6 within a mile.

  3. What spending nearby can support

    $3.6MMiddle-case sales
    $30,300Rent the middle case supports

    Spending near the center of this ZIP supports an estimated $2.0 million to $7.1 million a year in sales for this business (middle case $3.6 million).

  4. Moderate road traffic; walk-in trade depends on pedestrians

    7,098Vehicles a day

    The nearest counted roads are Unnamed principal arterial, 7,098 vehicles a day (FHWA HPMS 2024), about 210 feet away; Unnamed minor arterial, 4,533 vehicles a day (FHWA HPMS 2024), about 610 feet away; and Us-15-bus, 6,609 vehicles a day (FHWA HPMS 2024), about 1,250 feet away.

What the center of ZIP 27701 can sell each year

Middle case$3.6M

Sales a year, planning range

Low case$2.0M
High case$7.1M
Rivals within 1.5 mi9
Healthy share for this business
8% to 10%
Base rent the ZIP center supports
$13,600 to $58,900 a month

Resident, worker and student spending near the ZIP center, shared among competitors by distance (Huff model). A planning range with stated assumptions, not a forecast.

Competition

Competitors within half a mile5

92th percentile for nearby competition among 121 similar businesses in the Durham-Chapel Hill metro area

5× the metro median of 1
Within a quarter mile1
Within 1 mile6

Nearest competitors

  • Competitor 1Independent1,250 ft
  • Competitor 2Independent1,360 ft
  • Competitor 3Independent1,500 ft
  • Competitor 4Independent1,740 ft
  • Competitor 5Independent1,870 ft

Overture Maps Foundation places, 2026-09-23.1. Listings, not verified hours or menus.

Jobs within walking distance

10-minute walk20,734

Jobs at workplaces within half a mile

5-minute walk10,402
Within 1 mile30,810
Office-type, half mile8,366

Largest employers within a 10-minute walk

  • Education7,266
  • Public administration4,986
  • Professional services1,469
  • Information1,313
  • Food service and lodging1,237

Census LEHD workplace records, jobs as of 2023. Straight-line distances. Office attendance is still roughly half to 60% of 2020 levels. Jobs are workplaces, not visits.

Traffic on nearby roads

Vehicles a day on Unnamed Principal Arterial7,098

Nearest counted road, 2024 count

Other counted roads nearby

  • Unnamed Minor Arterial610 ft4,533
  • Us-15-Bus1,260 ft6,609

State DOT and FHWA annual average daily traffic, both directions. Vehicles, not foot traffic.

What an address adds

  • The free check of an addressThe same measurements within a short walk of one address in 27701: who lives and works right there, the competition on that block and the traffic on its road. No account.
  • The full reportFor one address: whether the rules allow a bakery there, the rent the location supports against the asking rent, what has opened and closed nearby, and the questions to settle before signing.

Have an address in 27701 in mind?

Check the address free

The bakery check reads the same public records at the address itself.

Sources: Overture Maps Foundation: Places (Overture Places release 2026-09-23.1); DoorWorthy demand model: resident, worker and student spending shared among competitors (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); U.S. Census Bureau: ACS (ACS 2020-2024 five-year estimates); U.S. Census Bureau Gazetteer: ZIP Code Tabulation Area center (ZCTA internal point; land area 5.2 square miles); U.S. Census ACS households by income with BLS Consumer Expenditure Survey spending (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); FHWA Highway Performance Monitoring System (Annual average daily traffic, latest count 2024); U.S. Census Bureau: LEHD LODES workplace jobs (LODES8 workplace area characteristics, jobs as of 2023); U.S. Census Bureau ZIP Code Business Patterns 2023 (establishments with paid employees). Listings and counts are public records, not visits or sales in this ZIP.

Questions about ZIP 27701.

ZIP 27701 for another business