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Is 30004 a good location for a gift shop?

What public records measure around the center of ZIP 30004 in Fulton County, Georgia for a gift shop: households and income, jobs within reach, resident spending and the gift shops already mapped there. Few mapped gift shops were found near the center, so the competition figures here are thin. Whether a particular address fits is a question about that address; check one free below.

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ZIP 30004, Fulton County, Georgia

Gift shop. Measured from the center of the ZIP, not an address. ZIP 30004 covers 58 square miles, so its edges are about 4.5 miles from the center. Jobs and competitors are counted within a mile of the center and resident spending within 3 miles; the household figures beside are for the whole ZIP. Checked Oct 17, 2026.

ZIP 30004
24,672 households
Median household income
$156,100
Residents
68,707
Gift shops with employees, 2023
0

What stands out

  1. Few jobs within a short walk

    29Jobs
    782Households

    29 jobs are within a 5-minute walk (0.25 mile) and 34 within 10 minutes (0.5 mile), from Census workplace records for 2023.

  2. Less nearby competition than most

    0Gift and homewares shops

    Overture's places data lists 0 gift and homewares shops within half a mile (0 chain, 0 local multi-location and 0 independent) and 0 within a mile.

  3. What spending nearby can support

    $222KMiddle-case sales
    $2,200Rent the middle case supports

    Spending near the center of this ZIP supports an estimated $119,000 to $393,000 a year in sales for this business (middle case $222,000).

  4. Moderate road traffic; walk-in trade depends on pedestrians

    2,250Vehicles a day

    The nearest counted roads are Coach House Ln;, 2,250 vehicles a day (FHWA HPMS 2024), next to the site; Thompson Rd;, 2,250 vehicles a day (FHWA HPMS 2024), about 650 feet away; and Wigton Pl;, 2,250 vehicles a day (FHWA HPMS 2024), about 1,250 feet away.

What the center of ZIP 30004 can sell each year

Middle case$222K

Sales a year, planning range

Low case$119K
High case$393K
Rivals within 3.5 mi9
Healthy share for this business
8% to 12%
Base rent the ZIP center supports
$800 to $3,950 a month

Resident, worker and student spending near the ZIP center, shared among competitors by distance (Huff model). A planning range with stated assumptions, not a forecast.

Competition

Competitors within half a mile0

13th percentile for nearby competition among 1,649 similar businesses in the Atlanta-Sandy Springs-Roswell metro area

Under the metro median of 2
Within a quarter mile0
Within 1 mile0

Overture Maps Foundation places, 2026-09-23.1. Listings, not verified hours or menus.

Jobs within walking distance

10-minute walk34

Jobs at workplaces within half a mile

5-minute walk29
Within 1 mile125
Office-type, half mile6

Largest employers within a 10-minute walk

  • Retail21
  • Wholesale5
  • Information2
  • Finance and insurance2
  • Professional services2

Census LEHD workplace records, jobs as of 2023. Straight-line distances. Office attendance is still roughly half to 60% of 2020 levels. Jobs are workplaces, not visits.

Traffic on nearby roads

Vehicles a day on Coach House Ln;2,250

Nearest counted road, 2024 count

Other counted roads nearby

  • Thompson Rd;650 ft2,250
  • Wigton Pl;1,250 ft2,250
  • Wigton Dr;1,300 ft2,250

State DOT and FHWA annual average daily traffic, both directions. Vehicles, not foot traffic.

What an address adds

  • The free check of an addressThe same measurements within a short walk of one address in 30004: who lives and works right there, the competition on that block and the traffic on its road. No account.
  • The full reportFor one address: whether the rules allow a gift shop there, the rent the location supports against the asking rent, what has opened and closed nearby, and the questions to settle before signing.

Have an address in 30004 in mind?

Check the address free

The gift shop check reads the same public records at the address itself.

Sources: Overture Maps Foundation: Places (Overture Places release 2026-09-23.1); DoorWorthy demand model: resident, worker and student spending shared among competitors (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); U.S. Census Bureau: ACS (ACS 2020-2024 five-year estimates); U.S. Census Bureau Gazetteer: ZIP Code Tabulation Area center (ZCTA internal point; land area 58 square miles); U.S. Census ACS households by income with BLS Consumer Expenditure Survey spending (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); FHWA Highway Performance Monitoring System (Annual average daily traffic, latest count 2024); U.S. Census Bureau: LEHD LODES workplace jobs (LODES8 workplace area characteristics, jobs as of 2023); U.S. Census Bureau ZIP Code Business Patterns 2023 (establishments with paid employees). Listings and counts are public records, not visits or sales in this ZIP.

Questions about ZIP 30004.

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