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Is 32114 a good location for a restaurant?

What public records measure around the center of ZIP 32114 in Volusia County, Florida for a restaurant: households and income, jobs within reach, resident spending and the restaurants already mapped there. Whether a particular address fits is a question about that address; check one free below.

ZIP check

ZIP 32114, Volusia County, Florida

Restaurant. Measured from the center of the ZIP, not an address. ZIP 32114 covers 16 square miles, so its edges are about 2.5 miles from the center. Jobs and competitors are counted within a mile of the center and resident spending within 3 miles; the household figures beside are for the whole ZIP. Checked Oct 17, 2026.

ZIP 32114
14,960 households
Median household income
$41,736
Residents
37,747
Restaurants with employees, 2023
70

What stands out

  1. A real daytime workforce within a short walk

    2,812Jobs
    1,190Households

    2,812 jobs are within a 5-minute walk (0.25 mile) and 3,130 within 10 minutes (0.5 mile), from Census workplace records for 2023.

  2. Less nearby competition than most

    4Sit-down and casual restaurants
    0.34 miNearest rival

    Overture's places data lists 4 sit-down and casual restaurants within half a mile (1 chain, 0 local multi-location and 3 independent) and 39 within a mile.

  3. What spending nearby can support

    $2.3MMiddle-case sales
    $19,000Rent the middle case supports

    Spending near the center of this ZIP supports an estimated $1.2 million to $3.1 million a year in sales for this business (middle case $2.3 million).

  4. Clyde Morris Blvd carries about 28,500 vehicles a day

    28,500Vehicles a day

    The nearest counted roads are Clyde Morris Blvd, 28,500 vehicles a day (FHWA HPMS 2023), about 720 feet away and Unnamed minor collector, 5,100 vehicles a day (FHWA HPMS 2022), about 1,300 feet away.

Measured around the center of ZIP 32114

Computed from public records at this location

What the center of ZIP 32114 can sell each year

Middle case$2.3M

Sales a year, planning range

Low case$1.2M
High case$3.1M
Rivals within 2 mi132
Healthy share for this business
6% to 10%
Base rent the ZIP center supports
$6,150 to $25,850 a month

Resident, worker and student spending near the ZIP center, shared among competitors by distance (Huff model). A planning range with stated assumptions, not a forecast.

Competition

Competitors within half a mile4

15th percentile for nearby competition among 1,765 similar businesses in the Deltona-Daytona Beach-Ormond Beach metro area

Under the metro median of 14
Within a quarter mile0
Within 1 mile39

Nearest competitors

  • Competitor 1Independent1,800 ft
  • Competitor 2Independent1,880 ft
  • Competitor 3Independent1,910 ft
  • Competitor 4Chain2,630 ft
  • Competitor 5Independent2,640 ft

Overture Maps Foundation places, 2026-09-23.1. Listings, not verified hours or menus.

Jobs within walking distance

10-minute walk3,130

Jobs at workplaces within half a mile

5-minute walk2,812
Within 1 mile9,272
Office-type, half mile266

Largest employers within a 10-minute walk

  • Education2,439
  • Food service and lodging286
  • Public administration224
  • Administrative support135
  • Professional services41

Census LEHD workplace records, jobs as of 2023. Straight-line distances. Office attendance is still roughly half to 60% of 2020 levels. Jobs are workplaces, not visits.

Traffic on nearby roads

Vehicles a day on Clyde Morris Blvd28,500

Nearest counted road, 2023 count

Other counted roads nearby

  • Unnamed Minor Collector1,310 ft5,100

State DOT and FHWA annual average daily traffic, both directions. Vehicles, not foot traffic.

What an address adds

  • The free check of an addressThe same measurements within a short walk of one address in 32114: who lives and works right there, the competition on that block and the traffic on its road. No account.
  • The full reportFor one address: whether the rules allow a restaurant there, the rent the location supports against the asking rent, what has opened and closed nearby, and the questions to settle before signing.

Have an address in 32114 in mind?

Check the address free

The restaurant check reads the same public records at the address itself.

Sources: Overture Maps Foundation: Places (Overture Places release 2026-09-23.1); DoorWorthy demand model: resident, worker and student spending shared among competitors (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); U.S. Census Bureau: ACS (ACS 2020-2024 five-year estimates); U.S. Census Bureau Gazetteer: ZIP Code Tabulation Area center (ZCTA internal point; land area 16 square miles); U.S. Census ACS households by income with BLS Consumer Expenditure Survey spending (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); FHWA Highway Performance Monitoring System (Annual average daily traffic, latest count 2023); U.S. Census Bureau: LEHD LODES workplace jobs (LODES8 workplace area characteristics, jobs as of 2023); U.S. Census Bureau ZIP Code Business Patterns 2023 (establishments with paid employees). Listings and counts are public records, not visits or sales in this ZIP.

Questions about ZIP 32114.

ZIP 32114 for another business