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Is 78701 a good location for a restaurant?

What public records measure around the center of ZIP 78701 in Travis County, Texas for a restaurant: households and income, jobs within reach, resident spending and the restaurants already mapped there. Whether a particular address fits is a question about that address; check one free below.

ZIP check

ZIP 78701, Travis County, Texas

Restaurant. Measured from the center of the ZIP, not an address. ZIP 78701 covers 1.5 square miles, so its edges are about half a mile from the center. Jobs and competitors are counted within a mile of the center and resident spending within 3 miles; the household figures beside are for the whole ZIP. Checked Oct 17, 2026.

ZIP 78701
7,949 households
Median household income
$162,168
Residents
11,824
Restaurants with employees, 2023
115

What stands out

  1. A real daytime workforce within a short walk

    45,841Jobs
    12,847Households

    45,841 jobs are within a 5-minute walk (0.25 mile) and 92,600 within 10 minutes (0.5 mile), from Census workplace records for 2023.

  2. More nearby competition than most

    285Sit-down and casual restaurants
    180 ftNearest rival

    Overture's places data lists 285 sit-down and casual restaurants within half a mile (49 chain, 40 local multi-location and 196 independent) and 577 within a mile.

  3. What spending nearby can support

    $650KMiddle-case sales
    $5,400Rent the middle case supports

    Spending near the center of this ZIP supports an estimated $282,000 to $1.4 million a year in sales for this business (middle case $650,000).

  4. W 8th St carries about 2,490 vehicles a day

    2,490Vehicles a day
    Down 53%Since 2010
    7,094Busiest road nearby

    The nearest counted roads are W 8th St, 2,490 vehicles a day (TxDOT 2025), about 160 feet away; W 9th St, 3,722 vehicles a day (TxDOT 2025), about 180 feet away; and S Congress Ave, 6,308 vehicles a day (TxDOT 2020), about 270 feet away.

Measured around the center of ZIP 78701

Computed from public records at this location

What the center of ZIP 78701 can sell each year

Middle case$650K

Sales a year, planning range

Low case$282K
High case$1.4M
Rivals within 2 mi888
Healthy share for this business
6% to 10%
Base rent the ZIP center supports
$1,400 to $11,900 a month

Resident, worker and student spending near the ZIP center, shared among competitors by distance (Huff model). A planning range with stated assumptions, not a forecast.

Competition

Competitors within half a mile285

97th percentile for nearby competition among 7,014 similar businesses in the Austin-Round Rock-San Marcos metro area

11.4× the metro median of 25
Within a quarter mile68
Within 1 mile577

Nearest competitors

  • Competitor 1Independent90 ft
  • Competitor 2Independent180 ft
  • Competitor 4Chain280 ft
  • Competitor 5Independent290 ft
  • Competitor 6Chain310 ft

Overture Maps Foundation places, 2026-09-23.1. Listings, not verified hours or menus.

Jobs within walking distance

10-minute walk92,600

Jobs at workplaces within half a mile

5-minute walk45,841
Within 1 mile153,463
Office-type, half mile58,907

Largest employers within a 10-minute walk

  • Public administration20,841
  • Professional services20,179
  • Information9,702
  • Food service and lodging8,003
  • Administrative support7,738

Census LEHD workplace records, jobs as of 2023. Straight-line distances. Office attendance is still roughly half to 60% of 2020 levels. Jobs are workplaces, not visits.

What nearby bars and restaurants sell

Typical monthly alcohol sales$71,603

Median of reporting venues within half a mile

Reporting venues210
Started selling25
Stopped selling47

Nearest venues and their monthly alcohol sales

  • Venue 1290 ft$121
  • Venue 2290 ft$27,777
  • Venue 3300 ft$37,699
  • Venue 5340 ft$14,144
  • Venue 8500 ft$49,648
  • Venue 9520 ft$32,600

Texas Comptroller mixed beverage filings, 12 months through Sep 2026. Self-reported alcohol receipts for tax; food sales and beer-and-wine-only permits are excluded.

Traffic on nearby roads

Vehicles a day on W 8Th St2,490

Nearest counted road, 2025 count

Busiest nearby, W 7Th St7,094

Other counted roads nearby

  • W 9Th St (estimate)180 ft3,722
  • S Congress Ave (pandemic year)270 ft6,308
  • W 4Th St270 ft3,282
  • W 7Th St530 ft7,094

State DOT and FHWA annual average daily traffic, both directions. Vehicles, not foot traffic.

What an address adds

  • The free check of an addressThe same measurements within a short walk of one address in 78701: who lives and works right there, the competition on that block and the traffic on its road. No account.
  • The full reportFor one address: whether the rules allow a restaurant there, the rent the location supports against the asking rent, what has opened and closed nearby, and the questions to settle before signing.

Have an address in 78701 in mind?

Check the address free

The restaurant check reads the same public records at the address itself.

Sources: Texas Comptroller: Mixed Beverage Gross Receipts (Monthly filings 2024-10 to 2026-09); Overture Maps Foundation: Places (Overture Places release 2026-09-23.1); DoorWorthy demand model: resident, worker and student spending shared among competitors (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); U.S. Census Bureau: ACS (ACS 2020-2024 five-year estimates); U.S. Census Bureau Gazetteer: ZIP Code Tabulation Area center (ZCTA internal point; land area 1.5 square miles); U.S. Census ACS households by income with BLS Consumer Expenditure Survey spending (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); TxDOT Roadway Inventory traffic counts (Annual average daily traffic, latest count 2025); U.S. Census Bureau: LEHD LODES workplace jobs (LODES8 workplace area characteristics, jobs as of 2023); U.S. Census Bureau ZIP Code Business Patterns 2023 (establishments with paid employees). Listings and counts are public records, not visits or sales in this ZIP.

Questions about ZIP 78701.

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