What public records measure around the center of ZIP 89501 in Washoe County, Nevada for a restaurant: households and income, jobs within reach, resident spending and the restaurants already mapped there. Whether a particular address fits is a question about that address; check one free below.
ZIP 89501, Washoe County, Nevada
Restaurant. Measured from the center of the ZIP, not an address. ZIP 89501 covers under a square mile, so its edges are about half a mile from the center. Jobs and competitors are counted within a mile of the center and resident spending within 3 miles; the household figures beside are for the whole ZIP. Checked Oct 22, 2026.
ZIP 89501
2,331 households
Median household income
$33,963
Residents
3,507
Restaurants with employees, 2023
43
What stands out
A real daytime workforce within a short walk
4,349Jobs
10,818Households
4,349 jobs are within a 5-minute walk (0.25 mile) and 14,937 within 10 minutes (0.5 mile), from Census workplace records for 2023.
More nearby competition than most
131Sit-down and casual restaurants
210 ftNearest rival
Overture's places data lists 131 sit-down and casual restaurants within half a mile (11 chain, 11 local multi-location and 109 independent) and 223 within a mile.
What spending nearby can support
$182KMiddle-case sales
$1,500Rent the middle case supports
Spending near the center of this ZIP supports an estimated $79,000 to $414,000 a year in sales for this business (middle case $182,000).
E 1st St carries about 3,247 vehicles a day
3,247Vehicles a day
9,035Busiest road nearby
The nearest counted roads are E 1st St, 3,247 vehicles a day (FHWA HPMS 2024), next to the site; S Virginia St, 9,035 vehicles a day (FHWA HPMS 2024), about 100 feet away; and University Way, 8,446 vehicles a day (FHWA HPMS 2024), about 280 feet away.
Measured around the center of ZIP 89501
Computed from public records at this location
What the center of ZIP 89501 can sell each year
Middle case$182K
Sales a year, planning range
Low case$79K
High case$414K
Rivals within 2 mi291
Healthy share for this business
6% to 10%
Base rent the ZIP center supports
$400 to $3,450 a month
Resident, worker and student spending near the ZIP center, shared among competitors by distance (Huff model). A planning range with stated assumptions, not a forecast.
Competition
Competitors within half a mile131
97th percentile for nearby competition among 1,267 similar businesses in the Reno metro area
7.3× the metro median of 18
Within a quarter mile60
Within 1 mile223
Nearest competitors
Competitor 1Independent210 ft
Competitor 2Independent370 ft
Competitor 3Independent400 ft
Competitor 4Independent430 ft
Competitor 5Independent440 ft
Overture Maps Foundation places, 2026-09-23.1. Listings, not verified hours or menus.
Jobs within walking distance
10-minute walk14,937
Jobs at workplaces within half a mile
5-minute walk4,349
Within 1 mile41,368
Office-type, half mile5,633
Largest employers within a 10-minute walk
Food service and lodging4,847
Public administration2,018
Professional services1,468
Health care1,056
Finance and insurance1,027
Census LEHD workplace records, jobs as of 2023. Straight-line distances. Office attendance is still roughly half to 60% of 2020 levels. Jobs are workplaces, not visits.
Traffic on nearby roads
Vehicles a day on E 1St St3,247
Nearest counted road, 2024 count
Busiest nearby, S Virginia St9,035
Other counted roads nearby
S Virginia St100 ft9,035
University Way280 ft8,446
E 2Nd St360 ft5,965
S Center St410 ft8,446
State DOT and FHWA annual average daily traffic, both directions. Vehicles, not foot traffic.
What an address adds
The free check of an addressThe same measurements within a short walk of one address in 89501: who lives and works right there, the competition on that block and the traffic on its road. No account.
The full reportFor one address: whether the rules allow a restaurant there, the rent the location supports against the asking rent, what has opened and closed nearby, and the questions to settle before signing.
The restaurant check reads the same public records at the address itself.
Sources: Overture Maps Foundation: Places (Overture Places release 2026-09-23.1); DoorWorthy demand model: resident, worker and student spending shared among competitors (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); U.S. Census Bureau: ACS (ACS 2020-2024 five-year estimates); U.S. Census Bureau Gazetteer: ZIP Code Tabulation Area center (ZCTA internal point; land area under a square mile); U.S. Census ACS households by income with BLS Consumer Expenditure Survey spending (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); FHWA Highway Performance Monitoring System (Annual average daily traffic, latest count 2024); U.S. Census Bureau: LEHD LODES workplace jobs (LODES8 workplace area characteristics, jobs as of 2023); U.S. Census Bureau ZIP Code Business Patterns 2023 (establishments with paid employees). Listings and counts are public records, not visits or sales in this ZIP.
Questions about ZIP 89501.
43 restaurants with paid employees in 2023 (Census ZIP Code Business Patterns), and 223 mapped within about a mile of the center.
3,507 residents in 2,331 households, with a median household income of $33,963 (ACS 2020-2024 five-year estimates).
41,368 jobs within a mile of the center in 2023 (Census LODES workplace records).
This page measures the area around the ZIP's center. Whether a specific address allows a restaurant, what it rents for and who is next door is what the free address check and the full report look at.
