Is 90631 a good location for a restaurant?

What public records measure around the center of ZIP 90631 in Orange County, California for a restaurant: households and income, jobs within reach, resident spending and the restaurants already mapped there. Whether a particular address fits is a question about that address; check one free below.

ZIP 90631, Orange County, California

Restaurant. Measured from the center of the ZIP, not an address. ZIP 90631 covers 14 square miles, so its edges are about 2 miles from the center. Jobs and competitors are counted within a mile of the center and resident spending within 3 miles; the household figures beside are for the whole ZIP. Checked Oct 22, 2026.

ZIP 90631
22,730 households
Median household income
$104,251
Residents
68,309
Restaurants with employees, 2023
48

What stands out

  1. Few jobs within a short walk

    488Jobs
    6,677Households

    488 jobs are within a 5-minute walk (0.25 mile) and 2,018 within 10 minutes (0.5 mile), from Census workplace records for 2023.

  2. Less nearby competition than most

    12Sit-down and casual restaurants
    0.24 miNearest rival

    Overture's places data lists 12 sit-down and casual restaurants within half a mile (5 chain, 7 local multi-location and 0 independent) and 50 within a mile.

  3. What spending nearby can support

    $885KMiddle-case sales
    $7,350Rent the middle case supports

    Spending near the center of this ZIP supports an estimated $790,000 to $1.1 million a year in sales for this business (middle case $885,000).

  4. Unnamed major collector carries about 6,333 vehicles a day

    6,333Vehicles a day

    The nearest counted road is Unnamed major collector, 6,333 vehicles a day (FHWA HPMS 2024), about 590 feet away.

What the center of ZIP 90631 can sell each year

Middle case$885K

Sales a year, planning range

Low case$790K
High case$1.1M
Rivals within 2 mi141
Healthy share for this business
6% to 10%
Base rent the ZIP center supports
$3,950 to $8,850 a month

Resident, worker and student spending near the ZIP center, shared among competitors by distance (Huff model). A planning range with stated assumptions, not a forecast.

Competition

Competitors within half a mile12

12th percentile for nearby competition among 39,023 similar businesses in the Los Angeles-Long Beach-Anaheim metro area

Under the metro median of 39
Within a quarter mile1
Within 1 mile50

Nearest competitors

  • Competitor 1Local group1,250 ft
  • Competitor 2Local group1,530 ft
  • Competitor 3Chain1,530 ft
  • Competitor 4Chain1,700 ft
  • Competitor 5Chain1,710 ft

Overture Maps Foundation places, 2026-09-23.1. Listings, not verified hours or menus.

Jobs within walking distance

10-minute walk2,018

Jobs at workplaces within half a mile

5-minute walk488
Within 1 mile5,603
Office-type, half mile96

Largest employers within a 10-minute walk

  • Education834
  • Retail366
  • Health care285
  • Food service and lodging221
  • Administrative support130

Census LEHD workplace records, jobs as of 2023. Straight-line distances. Office attendance is still roughly half to 60% of 2020 levels. Jobs are workplaces, not visits.

Traffic on nearby roads

Vehicles a day on Unnamed Major Collector6,333

Nearest counted road, 2024 count

State DOT and FHWA annual average daily traffic, both directions. Vehicles, not foot traffic.

What an address adds

  • The free check of an addressThe same measurements within a short walk of one address in 90631: who lives and works right there, the competition on that block and the traffic on its road. No account.
  • The full reportFor one address: whether the rules allow a restaurant there, the rent the location supports against the asking rent, what has opened and closed nearby, and the questions to settle before signing.

Have an address in 90631 in mind?

Check the address free

The restaurant check reads the same public records at the address itself.

Sources: Overture Maps Foundation: Places (Overture Places release 2026-09-23.1); DoorWorthy demand model: resident, worker and student spending shared among competitors (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); U.S. Census Bureau: ACS (ACS 2020-2024 five-year estimates); U.S. Census Bureau Gazetteer: ZIP Code Tabulation Area center (ZCTA internal point; land area 14 square miles); U.S. Census ACS households by income with BLS Consumer Expenditure Survey spending (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); FHWA Highway Performance Monitoring System (Annual average daily traffic, latest count 2024); U.S. Census Bureau: LEHD LODES workplace jobs (LODES8 workplace area characteristics, jobs as of 2023); U.S. Census Bureau ZIP Code Business Patterns 2023 (establishments with paid employees). Listings and counts are public records, not visits or sales in this ZIP.

Questions about ZIP 90631.

ZIP 90631 for another business