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Is 10036 a good location for a restaurant?

What public records measure around the center of ZIP 10036 in New York County, New York for a restaurant: households and income, jobs within reach, resident spending and the restaurants already mapped there. Whether a particular address fits is a question about that address; check one free below.

ZIP check

ZIP 10036, New York County, New York

Restaurant. Measured from the center of the ZIP, not an address. ZIP 10036 covers under a square mile, so its edges are about half a mile from the center. Jobs and competitors are counted within a mile of the center and resident spending within 3 miles; the household figures beside are for the whole ZIP. Checked Oct 17, 2026.

ZIP 10036
18,991 households
Median household income
$95,638
Residents
31,036
Restaurants with employees, 2023
205

What stands out

  1. A real daytime workforce within a short walk

    40,284Jobs
    82,299Households

    40,284 jobs are within a 5-minute walk (0.25 mile) and 253,623 within 10 minutes (0.5 mile), from Census workplace records for 2023.

  2. More nearby competition than most

    1,132Sit-down and casual restaurants
    140 ftNearest rival

    Overture's places data lists 1,132 sit-down and casual restaurants within half a mile (107 chain, 263 local multi-location and 762 independent) and 3,124 within a mile.

  3. What spending nearby can support

    $210KMiddle-case sales
    $1,750Rent the middle case supports

    Spending near the center of this ZIP supports an estimated $92,000 to $448,000 a year in sales for this business (middle case $210,000).

  4. W 45th St carries about 4,523 vehicles a day

    4,523Vehicles a day
    25,794Busiest road nearby

    The nearest counted roads are W 45th St, 4,523 vehicles a day (FHWA HPMS 2023), about 110 feet away; W 44th St, 4,554 vehicles a day (FHWA HPMS 2024), about 150 feet away; and 9th Ave, 23,334 vehicles a day (FHWA HPMS 2022), about 230 feet away.

Measured around the center of ZIP 10036

Computed from public records at this location

What the center of ZIP 10036 can sell each year

Middle case$210K

Sales a year, planning range

Low case$92K
High case$448K
Rivals within 2 mi5,493
Healthy share for this business
6% to 10%
Base rent the ZIP center supports
$450 to $3,750 a month

Resident, worker and student spending near the ZIP center, shared among competitors by distance (Huff model). A planning range with stated assumptions, not a forecast.

Competition

Competitors within half a mile1,132

92th percentile for nearby competition among 64,060 similar businesses in the New York-Newark-Jersey City metro area

19.2× the metro median of 59
Within a quarter mile374
Within 1 mile3,124

Nearest competitors

  • Competitor 1Independent140 ft
  • Competitor 5Independent170 ft
  • Competitor 6Independent180 ft
  • Competitor 8Local group190 ft

Overture Maps Foundation places, 2026-09-23.1. Listings, not verified hours or menus.

Jobs within walking distance

10-minute walk253,623

Jobs at workplaces within half a mile

5-minute walk40,284
Within 1 mile1,036,432
Office-type, half mile123,931

Largest employers within a 10-minute walk

  • Professional services45,640
  • Finance and insurance40,263
  • Information24,473
  • Food service and lodging23,691
  • Administrative support23,664

Census LEHD workplace records, jobs as of 2023. Straight-line distances. Office attendance is still roughly half to 60% of 2020 levels. Jobs are workplaces, not visits.

Traffic on nearby roads

Vehicles a day on W 45Th St4,523

Nearest counted road, 2023 count

Busiest nearby, 8Th Ave25,794

Other counted roads nearby

  • W 44Th St150 ft4,554
  • 9Th Ave230 ft23,334
  • W 46Th St370 ft5,998
  • W 43Rd St410 ft4,995

State DOT and FHWA annual average daily traffic, both directions. Vehicles, not foot traffic.

What an address adds

  • The free check of an addressThe same measurements within a short walk of one address in 10036: who lives and works right there, the competition on that block and the traffic on its road. No account.
  • The full reportFor one address: whether the rules allow a restaurant there, the rent the location supports against the asking rent, what has opened and closed nearby, and the questions to settle before signing.

Have an address in 10036 in mind?

Check the address free

The restaurant check reads the same public records at the address itself.

Sources: Overture Maps Foundation: Places (Overture Places release 2026-09-23.1); DoorWorthy demand model: resident, worker and student spending shared among competitors (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); U.S. Census Bureau: ACS (ACS 2020-2024 five-year estimates); U.S. Census Bureau Gazetteer: ZIP Code Tabulation Area center (ZCTA internal point; land area under a square mile); U.S. Census ACS households by income with BLS Consumer Expenditure Survey spending (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); FHWA Highway Performance Monitoring System (Annual average daily traffic, latest count 2024); U.S. Census Bureau: LEHD LODES workplace jobs (LODES8 workplace area characteristics, jobs as of 2023); U.S. Census Bureau ZIP Code Business Patterns 2023 (establishments with paid employees). Listings and counts are public records, not visits or sales in this ZIP.

Questions about ZIP 10036.

ZIP 10036 for another business