What public records measure around the center of ZIP 77840 in Brazos County, Texas for a boutique: households and income, jobs within reach, resident spending and the boutiques already mapped there. Whether a particular address fits is a question about that address; check one free below.
ZIP 77840, Brazos County, Texas
Boutique. Measured from the center of the ZIP, not an address. ZIP 77840 covers 10.0 square miles, so its edges are about 2 miles from the center. Jobs and competitors are counted within a mile of the center and resident spending within 3 miles; the household figures beside are for the whole ZIP. Checked Oct 21, 2026.
ZIP 77840
22,191 households
Median household income
$30,377
Residents
54,864
Boutiques with employees, 2023
0
What stands out
A modest daytime workforce within a short walk
690Jobs
7,526Households
690 jobs are within a 5-minute walk (0.25 mile) and 2,323 within 10 minutes (0.5 mile), from Census workplace records for 2023.
A typical amount of nearby competition
6Clothing, shoe and accessory stores
0.39 miNearest rival
Overture's places data lists 6 clothing, shoe and accessory stores within half a mile (6 chain, 0 local multi-location and 0 independent) and 12 within a mile.
What spending nearby can support
$128KMiddle-case sales
$1,300Rent the middle case supports
Spending near the center of this ZIP supports an estimated $71,000 to $227,000 a year in sales for this business (middle case $128,000).
Moderate road traffic; walk-in trade depends on pedestrians
6,940Vehicles a day
Down 10%Since 2019
The nearest counted roads are Anderson St, 6,940 vehicles a day (TxDOT 2025), about 150 feet away; Park Pl, 1,179 vehicles a day (TxDOT 2022), about 410 feet away; and Holik St, 98 vehicles a day (TxDOT 2022), about 950 feet away.
Measured around the center of ZIP 77840
Computed from public records at this location
What the center of ZIP 77840 can sell each year
Middle case$128K
Sales a year, planning range
Low case$71K
High case$227K
Rivals within 3.5 mi102
Healthy share for this business
8% to 12%
Base rent the ZIP center supports
$450 to $2,250 a month
Resident, worker and student spending near the ZIP center, shared among competitors by distance (Huff model). A planning range with stated assumptions, not a forecast.
Competition
Competitors within half a mile6
44th percentile for nearby competition among 183 similar businesses in the College Station-Bryan metro area
Near the metro median of 8
Within a quarter mile0
Within 1 mile12
Nearest competitors
Competitor 1Chain2,060 ft
Competitor 2Chain2,170 ft
Competitor 3Chain2,350 ft
Competitor 4Chain2,380 ft
Competitor 5Chain2,390 ft
Overture Maps Foundation places, 2026-09-23.1. Listings, not verified hours or menus.
Jobs within walking distance
10-minute walk2,323
Jobs at workplaces within half a mile
5-minute walk690
Within 1 mile4,234
Office-type, half mile331
Largest employers within a 10-minute walk
Food service and lodging903
Retail753
Other services123
Professional services116
Real estate103
Census LEHD workplace records, jobs as of 2023. Straight-line distances. Office attendance is still roughly half to 60% of 2020 levels. Jobs are workplaces, not visits.
Traffic on nearby roads
Vehicles a day on Anderson St6,940
Nearest counted road, 2025 count
Other counted roads nearby
Park Pl410 ft1,179
Holik St950 ft98
Glade1,170 ft2,695
Holleman Dr1,210 ft14,540
State DOT and FHWA annual average daily traffic, both directions. Vehicles, not foot traffic.
What an address adds
The free check of an addressThe same measurements within a short walk of one address in 77840: who lives and works right there, the competition on that block and the traffic on its road. No account.
The full reportFor one address: whether the rules allow a boutique there, the rent the location supports against the asking rent, what has opened and closed nearby, and the questions to settle before signing.
The boutique check reads the same public records at the address itself.
Sources: Overture Maps Foundation: Places (Overture Places release 2026-09-23.1); DoorWorthy demand model: resident, worker and student spending shared among competitors (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); U.S. Census Bureau: ACS (ACS 2020-2024 five-year estimates); U.S. Census Bureau Gazetteer: ZIP Code Tabulation Area center (ZCTA internal point; land area 10.0 square miles); U.S. Census ACS households by income with BLS Consumer Expenditure Survey spending (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); TxDOT Roadway Inventory traffic counts (Annual average daily traffic, latest count 2025); U.S. Census Bureau: LEHD LODES workplace jobs (LODES8 workplace area characteristics, jobs as of 2023); U.S. Census Bureau ZIP Code Business Patterns 2023 (establishments with paid employees). Listings and counts are public records, not visits or sales in this ZIP.
Questions about ZIP 77840.
0 boutiques with paid employees in 2023 (Census ZIP Code Business Patterns), and 12 mapped within about a mile of the center.
54,864 residents in 22,191 households, with a median household income of $30,377 (ACS 2020-2024 five-year estimates).
4,234 jobs within a mile of the center in 2023 (Census LODES workplace records).
This page measures the area around the ZIP's center. Whether a specific address allows a boutique, what it rents for and who is next door is what the free address check and the full report look at.
