Is 97030 a good location for a boutique?

What public records measure around the center of ZIP 97030 in Multnomah County, Oregon for a boutique: households and income, jobs within reach, resident spending and the boutiques already mapped there. Whether a particular address fits is a question about that address; check one free below.

ZIP 97030, Multnomah County, Oregon

Boutique. Measured from the center of the ZIP, not an address. ZIP 97030 covers 7.5 square miles, so its edges are about 1.5 miles from the center. Jobs and competitors are counted within a mile of the center and resident spending within 3 miles; the household figures beside are for the whole ZIP. Checked Oct 22, 2026.

ZIP 97030
15,256 households
Median household income
$69,239
Residents
37,708
Boutiques with employees, 2023
0

What stands out

  1. A real daytime workforce within a short walk

    2,017Jobs
    7,491Households

    2,017 jobs are within a 5-minute walk (0.25 mile) and 3,599 within 10 minutes (0.5 mile), from Census workplace records for 2023.

  2. A typical amount of nearby competition

    14Clothing, shoe and accessory stores
    610 ftNearest rival

    Overture's places data lists 14 clothing, shoe and accessory stores within half a mile (12 chain, 1 local multi-location and 1 independent) and 29 within a mile.

  3. What spending nearby can support

    $262KMiddle-case sales
    $2,600Rent the middle case supports

    Spending near the center of this ZIP supports an estimated $115,000 to $551,000 a year in sales for this business (middle case $262,000).

  4. A busy road for visibility; walk-in trade depends on pedestrians

    33,929Vehicles a day

    The nearest counted road is Unnamed principal arterial, 33,929 vehicles a day (FHWA HPMS 2023), about 460 feet away.

What the center of ZIP 97030 can sell each year

Middle case$262K

Sales a year, planning range

Low case$115K
High case$551K
Rivals within 3.5 mi65
Healthy share for this business
8% to 12%
Base rent the ZIP center supports
$750 to $5,500 a month

Resident, worker and student spending near the ZIP center, shared among competitors by distance (Huff model). A planning range with stated assumptions, not a forecast.

Competition

Competitors within half a mile14

49th percentile for nearby competition among 1,360 similar businesses in the Portland-Vancouver-Hillsboro metro area

Near the metro median of 14
Within a quarter mile2
Within 1 mile29

Nearest competitors

  • Competitor 1Chain610 ft
  • Competitor 2Independent800 ft
  • Competitor 3Chain1,910 ft
  • Competitor 5Local group1,970 ft
  • Competitor 6Chain2,120 ft

Overture Maps Foundation places, 2026-09-23.1. Listings, not verified hours or menus.

Jobs within walking distance

10-minute walk3,599

Jobs at workplaces within half a mile

5-minute walk2,017
Within 1 mile9,167
Office-type, half mile810

Largest employers within a 10-minute walk

  • Retail696
  • Food service and lodging617
  • Public administration579
  • Education526
  • Health care465

Census LEHD workplace records, jobs as of 2023. Straight-line distances. Office attendance is still roughly half to 60% of 2020 levels. Jobs are workplaces, not visits.

Traffic on nearby roads

Vehicles a day on Unnamed Principal Arterial33,929

Nearest counted road, 2023 count

State DOT and FHWA annual average daily traffic, both directions. Vehicles, not foot traffic.

What an address adds

  • The free check of an addressThe same measurements within a short walk of one address in 97030: who lives and works right there, the competition on that block and the traffic on its road. No account.
  • The full reportFor one address: whether the rules allow a boutique there, the rent the location supports against the asking rent, what has opened and closed nearby, and the questions to settle before signing.

Have an address in 97030 in mind?

Check the address free

The boutique check reads the same public records at the address itself.

Sources: Overture Maps Foundation: Places (Overture Places release 2026-09-23.1); DoorWorthy demand model: resident, worker and student spending shared among competitors (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); U.S. Census Bureau: ACS (ACS 2020-2024 five-year estimates); U.S. Census Bureau Gazetteer: ZIP Code Tabulation Area center (ZCTA internal point; land area 7.5 square miles); U.S. Census ACS households by income with BLS Consumer Expenditure Survey spending (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); FHWA Highway Performance Monitoring System (Annual average daily traffic, latest count 2023); U.S. Census Bureau: LEHD LODES workplace jobs (LODES8 workplace area characteristics, jobs as of 2023); U.S. Census Bureau ZIP Code Business Patterns 2023 (establishments with paid employees). Listings and counts are public records, not visits or sales in this ZIP.

Questions about ZIP 97030.

ZIP 97030 for another business