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Is 97202 a good location for a wine bar?

What public records measure around the center of ZIP 97202 in Multnomah County, Oregon for a wine bar: households and income, jobs within reach, resident spending and the wine bars already mapped there. Whether a particular address fits is a question about that address; check one free below.

ZIP check

ZIP 97202, Multnomah County, Oregon

Wine bar. Measured from the center of the ZIP, not an address. ZIP 97202 covers 6.3 square miles, so its edges are about 1.5 miles from the center. Jobs and competitors are counted within a mile of the center and resident spending within 3 miles; the household figures beside are for the whole ZIP. Checked Oct 17, 2026.

ZIP 97202
19,449 households
Median household income
$104,971
Residents
43,533
Wine bars with employees, 2023
30

What stands out

  1. Few jobs within a short walk

    303Jobs
    6,738Households

    303 jobs are within a 5-minute walk (0.25 mile) and 3,297 within 10 minutes (0.5 mile), from Census workplace records for 2023.

  2. A typical amount of nearby competition

    1Cocktail bars and lounges and wine bars and tasting rooms
    0.36 miNearest rival

    Overture's places data lists 1 cocktail bars and lounges and wine bars and tasting rooms within half a mile (0 chain, 0 local multi-location and 1 independent) and 12 within a mile.

  3. Oregon Route 99E carries about 50,147 vehicles a day

    50,147Vehicles a day

    The nearest counted roads are Oregon Route 99E, 50,147 vehicles a day (FHWA HPMS 2023), about 500 feet away and Unnamed minor collector, 13,263 vehicles a day (FHWA HPMS 2024), about 1,000 feet away.

Measured around the center of ZIP 97202

Computed from public records at this location

Competition

Competitors within half a mile1

28th percentile for nearby competition among 1,005 similar businesses in the Portland-Vancouver-Hillsboro metro area

Under the metro median of 4
Within a quarter mile0
Within 1 mile12

Nearest competitors

  • Competitor 1Independent1,900 ft
  • Competitor 2Independent2,680 ft
  • Competitor 3Independent2,850 ft
  • Competitor 4Independent2,880 ft
  • Competitor 5Independent2,910 ft

Overture Maps Foundation places, 2026-09-23.1. Listings, not verified hours or menus.

Jobs within walking distance

10-minute walk3,297

Jobs at workplaces within half a mile

5-minute walk303
Within 1 mile8,255
Office-type, half mile586

Largest employers within a 10-minute walk

  • Education532
  • Manufacturing405
  • Retail373
  • Professional services299
  • Arts and recreation252

Census LEHD workplace records, jobs as of 2023. Straight-line distances. Office attendance is still roughly half to 60% of 2020 levels. Jobs are workplaces, not visits.

Traffic on nearby roads

Vehicles a day on Oregon Route 99E50,147

Nearest counted road, 2023 count

Other counted roads nearby

  • Unnamed Minor Collector1,010 ft13,263

State DOT and FHWA annual average daily traffic, both directions. Vehicles, not foot traffic.

What an address adds

  • The free check of an addressThe same measurements within a short walk of one address in 97202: who lives and works right there, the competition on that block and the traffic on its road. No account.
  • The full reportFor one address: whether the rules allow a wine bar there, the rent the location supports against the asking rent, what has opened and closed nearby, and the questions to settle before signing.

Have an address in 97202 in mind?

Check the address free

The wine bar check reads the same public records at the address itself.

Sources: Overture Maps Foundation: Places (Overture Places release 2026-09-23.1); DoorWorthy demand model: resident, worker and student spending shared among competitors (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); U.S. Census Bureau: ACS (ACS 2020-2024 five-year estimates); U.S. Census Bureau Gazetteer: ZIP Code Tabulation Area center (ZCTA internal point; land area 6.3 square miles); U.S. Census ACS households by income with BLS Consumer Expenditure Survey spending (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); FHWA Highway Performance Monitoring System (Annual average daily traffic, latest count 2024); U.S. Census Bureau: LEHD LODES workplace jobs (LODES8 workplace area characteristics, jobs as of 2023); U.S. Census Bureau ZIP Code Business Patterns 2023 (establishments with paid employees). Listings and counts are public records, not visits or sales in this ZIP.

Questions about ZIP 97202.

ZIP 97202 for another business