What public records measure around the center of ZIP 97232 in Multnomah County, Oregon for a restaurant: households and income, jobs within reach, resident spending and the restaurants already mapped there. Whether a particular address fits is a question about that address; check one free below.
ZIP 97232, Multnomah County, Oregon
Restaurant. Measured from the center of the ZIP, not an address. ZIP 97232 covers 1.9 square miles, so its edges are about a mile from the center. Jobs and competitors are counted within a mile of the center and resident spending within 3 miles; the household figures beside are for the whole ZIP. Checked Oct 21, 2026.
ZIP 97232
9,171 households
Median household income
$70,895
Residents
15,615
Restaurants with employees, 2023
58
What stands out
A real daytime workforce within a short walk
2,343Jobs
17,110Households
2,343 jobs are within a 5-minute walk (0.25 mile) and 8,245 within 10 minutes (0.5 mile), from Census workplace records for 2023.
More nearby competition than most
85Sit-down and casual restaurants
130 ftNearest rival
Overture's places data lists 85 sit-down and casual restaurants within half a mile (4 chain, 19 local multi-location and 62 independent) and 293 within a mile.
What spending nearby can support
$225KMiddle-case sales
$1,900Rent the middle case supports
Spending near the center of this ZIP supports an estimated $144,000 to $518,000 a year in sales for this business (middle case $225,000).
Interstate Route 84 carries about 171,340 vehicles a day
171,340Vehicles a day
The nearest counted roads are Interstate Route 84, 171,340 vehicles a day (FHWA HPMS 2023), about 370 feet away; Unnamed major collector, 13,210 vehicles a day (FHWA HPMS 2023), about 380 feet away; and Unnamed principal arterial, 13,773 vehicles a day (FHWA HPMS 2023), about 760 feet away.
Measured around the center of ZIP 97232
Computed from public records at this location
What the center of ZIP 97232 can sell each year
Middle case$225K
Sales a year, planning range
Low case$144K
High case$518K
Rivals within 2 mi1,085
Healthy share for this business
6% to 10%
Base rent the ZIP center supports
$700 to $4,300 a month
Resident, worker and student spending near the ZIP center, shared among competitors by distance (Huff model). A planning range with stated assumptions, not a forecast.
Competition
Competitors within half a mile85
80th percentile for nearby competition among 6,975 similar businesses in the Portland-Vancouver-Hillsboro metro area
2.7× the metro median of 31
Within a quarter mile20
Within 1 mile293
Nearest competitors
Competitor 1IndependentAt this address
Competitor 2Independent130 ft
Competitor 3Local group570 ft
Competitor 4Independent570 ft
Competitor 5Independent820 ft
Overture Maps Foundation places, 2026-09-23.1. Listings, not verified hours or menus.
Jobs within walking distance
10-minute walk8,245
Jobs at workplaces within half a mile
5-minute walk2,343
Within 1 mile35,654
Office-type, half mile2,835
Largest employers within a 10-minute walk
Health care1,515
Professional services995
Food service and lodging989
Management550
Manufacturing543
Census LEHD workplace records, jobs as of 2023. Straight-line distances. Office attendance is still roughly half to 60% of 2020 levels. Jobs are workplaces, not visits.
Traffic on nearby roads
Vehicles a day on Interstate Route 84171,340
Nearest counted road, 2023 count
Other counted roads nearby
Unnamed Major Collector380 ft13,210
Unnamed Principal Arterial760 ft13,773
State DOT and FHWA annual average daily traffic, both directions. Vehicles, not foot traffic.
What an address adds
The free check of an addressThe same measurements within a short walk of one address in 97232: who lives and works right there, the competition on that block and the traffic on its road. No account.
The full reportFor one address: whether the rules allow a restaurant there, the rent the location supports against the asking rent, what has opened and closed nearby, and the questions to settle before signing.
The restaurant check reads the same public records at the address itself.
Sources: Overture Maps Foundation: Places (Overture Places release 2026-09-23.1); DoorWorthy demand model: resident, worker and student spending shared among competitors (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); U.S. Census Bureau: ACS (ACS 2020-2024 five-year estimates); U.S. Census Bureau Gazetteer: ZIP Code Tabulation Area center (ZCTA internal point; land area 1.9 square miles); U.S. Census ACS households by income with BLS Consumer Expenditure Survey spending (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); FHWA Highway Performance Monitoring System (Annual average daily traffic, latest count 2023); U.S. Census Bureau: LEHD LODES workplace jobs (LODES8 workplace area characteristics, jobs as of 2023); U.S. Census Bureau ZIP Code Business Patterns 2023 (establishments with paid employees). Listings and counts are public records, not visits or sales in this ZIP.
Questions about ZIP 97232.
58 restaurants with paid employees in 2023 (Census ZIP Code Business Patterns), and 293 mapped within about a mile of the center.
15,615 residents in 9,171 households, with a median household income of $70,895 (ACS 2020-2024 five-year estimates).
35,654 jobs within a mile of the center in 2023 (Census LODES workplace records).
This page measures the area around the ZIP's center. Whether a specific address allows a restaurant, what it rents for and who is next door is what the free address check and the full report look at.
