Is 23294 a good location for a bakery?

What public records measure around the center of ZIP 23294 in Henrico County, Virginia for a bakery: households and income, jobs within reach, resident spending and the bakeries already mapped there. Whether a particular address fits is a question about that address; check one free below.

ZIP 23294, Henrico County, Virginia

Bakery. Measured from the center of the ZIP, not an address. ZIP 23294 covers 4.2 square miles, so its edges are about a mile from the center. Jobs and competitors are counted within a mile of the center and resident spending within 3 miles; the household figures beside are for the whole ZIP. Checked Oct 22, 2026.

ZIP 23294
8,390 households
Median household income
$64,164
Residents
20,216
Bakeries with employees, 2023
0

What stands out

  1. Few jobs within a short walk

    439Jobs
    7,485Households

    439 jobs are within a 5-minute walk (0.25 mile) and 2,088 within 10 minutes (0.5 mile), from Census workplace records for 2023.

  2. A typical amount of nearby competition

    1Bakeries, donut and bagel shops
    0.31 miNearest rival

    Overture's places data lists 1 bakeries, donut and bagel shops within half a mile (0 chain, 1 local multi-location and 0 independent) and 4 within a mile.

  3. What spending nearby can support

    $794KMiddle-case sales
    $6,600Rent the middle case supports

    Spending near the center of this ZIP supports an estimated $450,000 to $1.5 million a year in sales for this business (middle case $794,000).

  4. A busy road nearby; walk-in trade depends on pedestrians

    1,338Vehicles a day
    35,658Busiest road nearby

    The nearest counted roads are Aiken DR, 1,338 vehicles a day (FHWA HPMS 2024), about 280 feet away; St Martins LN, 1,338 vehicles a day (FHWA HPMS 2024), about 690 feet away; and Homeview DR, 1,338 vehicles a day (FHWA HPMS 2024), about 690 feet away.

What the center of ZIP 23294 can sell each year

Middle case$794K

Sales a year, planning range

Low case$450K
High case$1.5M
Rivals within 1.5 mi5
Healthy share for this business
8% to 10%
Base rent the ZIP center supports
$3,000 to $12,300 a month

Resident, worker and student spending near the ZIP center, shared among competitors by distance (Huff model). A planning range with stated assumptions, not a forecast.

Competition

Competitors within half a mile1

42th percentile for nearby competition among 254 similar businesses in the Richmond metro area

Near the metro median of 1
Within a quarter mile0
Within 1 mile4

Nearest competitors

  • Competitor 1Local group1,650 ft
  • Competitor 2Independent2,870 ft
  • Competitor 3Independent3,020 ft
  • Competitor 4Independent4,230 ft

Overture Maps Foundation places, 2026-09-23.1. Listings, not verified hours or menus.

Jobs within walking distance

10-minute walk2,088

Jobs at workplaces within half a mile

5-minute walk439
Within 1 mile7,705
Office-type, half mile572

Largest employers within a 10-minute walk

  • Retail513
  • Health care450
  • Professional services316
  • Administrative support148
  • Finance and insurance123

Census LEHD workplace records, jobs as of 2023. Straight-line distances. Office attendance is still roughly half to 60% of 2020 levels. Jobs are workplaces, not visits.

Traffic on nearby roads

Vehicles a day on Aiken Dr1,338

Nearest counted road, 2024 count

Busiest nearby, Us 25035,658

Other counted roads nearby

  • St Martins Ln690 ft1,338
  • Homeview Dr690 ft1,338
  • Us 250700 ft35,658
  • Dancer Rd730 ft1,338

State DOT and FHWA annual average daily traffic, both directions. Vehicles, not foot traffic.

What an address adds

  • The free check of an addressThe same measurements within a short walk of one address in 23294: who lives and works right there, the competition on that block and the traffic on its road. No account.
  • The full reportFor one address: whether the rules allow a bakery there, the rent the location supports against the asking rent, what has opened and closed nearby, and the questions to settle before signing.

Have an address in 23294 in mind?

Check the address free

The bakery check reads the same public records at the address itself.

Sources: Overture Maps Foundation: Places (Overture Places release 2026-09-23.1); DoorWorthy demand model: resident, worker and student spending shared among competitors (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); U.S. Census Bureau: ACS (ACS 2020-2024 five-year estimates); U.S. Census Bureau Gazetteer: ZIP Code Tabulation Area center (ZCTA internal point; land area 4.2 square miles); U.S. Census ACS households by income with BLS Consumer Expenditure Survey spending (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); FHWA Highway Performance Monitoring System (Annual average daily traffic, latest count 2024); U.S. Census Bureau: LEHD LODES workplace jobs (LODES8 workplace area characteristics, jobs as of 2023); U.S. Census Bureau ZIP Code Business Patterns 2023 (establishments with paid employees). Listings and counts are public records, not visits or sales in this ZIP.

Questions about ZIP 23294.

ZIP 23294 for another business