What public records measure around the center of ZIP 78664 in Williamson County, Texas for a florist: households and income, jobs within reach, resident spending and the florists already mapped there. Few mapped florists were found near the center, so the competition figures here are thin. Whether a particular address fits is a question about that address; check one free below.
Florist. Measured from the center of the ZIP, not an address. ZIP 78664 covers 17 square miles, so its edges are about 2.5 miles from the center. Jobs and competitors are counted within a mile of the center and resident spending within 3 miles; the household figures beside are for the whole ZIP. Checked Oct 21, 2026.
14 jobs are within a 5-minute walk (0.25 mile) and 316 within 10 minutes (0.5 mile), from Census workplace records for 2023.
Overture's places data lists 0 florists and gift and homewares shops within half a mile (0 chain, 0 local multi-location and 0 independent) and 0 within a mile.
Spending near the center of this ZIP supports an estimated $310,000 to $637,000 a year in sales for this business (middle case $450,000).
The nearest counted roads are Bryant Dr, 6,826 vehicles a day (TxDOT 2025), about 900 feet away and Logan Dr, 1,253 vehicles a day (TxDOT 2025), about 1,150 feet away.
Sales a year, planning range
Resident, worker and student spending near the ZIP center, shared among competitors by distance (Huff model). A planning range with stated assumptions, not a forecast.
10th percentile for nearby competition among 725 similar businesses in the Austin-Round Rock-San Marcos metro area
Overture Maps Foundation places, 2026-09-23.1. Listings, not verified hours or menus.
Jobs at workplaces within half a mile
Census LEHD workplace records, jobs as of 2023. Straight-line distances. Office attendance is still roughly half to 60% of 2020 levels. Jobs are workplaces, not visits.
Nearest counted road, 2025 count
State DOT and FHWA annual average daily traffic, both directions. Mimosa Trl, Redwood Trce, Chestnut Path are closer but not counted. Vehicles, not foot traffic.
Have an address in 78664 in mind?
Check the address freeThe florist check reads the same public records at the address itself.
Sources: Overture Maps Foundation: Places (Overture Places release 2026-09-23.1); DoorWorthy demand model: resident, worker and student spending shared among competitors (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); U.S. Census Bureau: ACS (ACS 2020-2024 five-year estimates); U.S. Census Bureau Gazetteer: ZIP Code Tabulation Area center (ZCTA internal point; land area 17 square miles); U.S. Census ACS households by income with BLS Consumer Expenditure Survey spending (ACS 2020-2024; 2020 Census; BLS CE 2024; prices 2026-08); TxDOT Roadway Inventory traffic counts (Annual average daily traffic, latest count 2025); U.S. Census Bureau: LEHD LODES workplace jobs (LODES8 workplace area characteristics, jobs as of 2023); U.S. Census Bureau ZIP Code Business Patterns 2023 (establishments with paid employees). Listings and counts are public records, not visits or sales in this ZIP.
