Households within a short drive
Pickup and delivery customers come from homes within a few minutes’ drive. The check counts households within a mile and what they spend on food away from home.
Free pizza shop location check
Is this a good location for your pizza shop?
Pizza lives on takeout and pickup as much as dine-in, so the households within a short drive and the road out front matter more than the block. See both, plus every quick-service and casual restaurant nearby.
Free, with no account. Public records only, ready in a few seconds.
What matters when choosing a location for a pizza shop
Competition beyond pizza
A pizza shop competes with every burger, sandwich and taco counter nearby. DoorWorthy counts quick-service and casual restaurants within half a mile, not only pizzerias.
A road people can see you from
Pickup trade rewards a visible sign, an easy turn-in and parking. The check reads state and federal traffic counts for the nearest roads and compares the busiest with a published quick-service franchise guideline.
Ovens and venting
Deck and conveyor ovens need power or gas and venting. Ask what the space already has before you price the build-out.
Sample
What a pizza shop check shows
A fictional address, run through the same code as a real check. Real checks read Census records, business listings and traffic counts at your address. See a full sample report.
Fictional sample check
100 Example St
Sample City, Pizza shop. Invented businesses and figures.
- Example ZIP area
- 13,800 households
- Median household income
- $78,400
- Residents
- 31,200
What stands out
A real daytime workforce within a short walk
2,634Jobs10,170Households2,634 jobs are within a 5-minute walk (0.25 mile) and 5,592 within 10 minutes (0.5 mile), in the sample data.
A typical amount of nearby competition
5Similar businesses320 ftNearest rivalThe sample data lists 5 fast food, sandwich shops and food trucks and sit-down and casual restaurants within half a mile (1 chain, 1 local multi-location and 3 independent) and 11 within a mile.
What spending nearby can support
$3.2MMiddle-case sales$27,000Rent the middle case supportsSpending near this address supports an estimated $1.8 million to $5.9 million a year in sales for this business (middle case $3.2 million).
Traffic is below the 25,000 a day quick-service heuristic
18,400Vehicles a day24,600Busiest road nearbyThe nearest counted roads are Example Ave, 18,400 vehicles a day (sample count, 2024), next to the site; Sample St, 7,300 vehicles a day (sample count, 2023), about 520 feet away; and Demo Blvd, 24,600 vehicles a day (sample count, 2024), about 790 feet away.
Measured around this address
Fictional figures for this sampleWhat this address can sell each year
Middle case$3.2M
Sales a year, planning range
Low case$1.8M
High case$5.9M
Rivals within 2 mi24
- Healthy share for this business
- 6% to 10%
- Base rent the address supports
- $9,050 to $49,100 a month
Invented figures for this sample. A planning range with stated assumptions, not a forecast.
Competition
Competitors within half a mile5
58th percentile for nearby competition among 850 similar businesses in this metro
Near the metro median of 4
Within a quarter mile3
Within 1 mile11
Nearest competitors
- Example Pizza CoChain320 ft
- Sample Pizza CoIndependent790 ft
- Demo Pizza CoLocal group1,270 ft
- Placeholder Pizza CoIndependent1,740 ft
- Illustrative Pizza CoIndependent2,220 ft
Invented listings for this sample. Listings, not verified hours or menus.
Jobs within walking distance
10-minute walk5,592
Jobs at workplaces within half a mile
5-minute walk2,634
Within 1 mile11,094
Office-type, half mile2,125
Largest employers within a 10-minute walk
Invented job counts for this sample. Real reports use Census LEHD workplace records. Straight-line distances. Office attendance is still roughly half to 60% of 2020 levels. Jobs are workplaces, not visits.
Resident spending nearby
Spent within 1 mile$52M
A year on food away from home and alcohol away from home
Within half a mile$21M
Within 3 miles$162M
Households and share earning $200K+
- Half a mile4,092 households14%
- 1 mile10,170 households14%
- 3 miles31,110 households14%
Invented figures for this sample. Spending potential where people live, not sales at any business.
Traffic on nearby roads
Vehicles a day on Example Ave18,400
Nearest counted road, 2024 count
Busiest nearby, Demo Blvd24,600
Other counted roads nearby
- Sample St520 ft7,300
- Demo Blvd790 ft24,600
Invented counts for this sample. Vehicles, not foot traffic.
What the full report answers
- Is the space available?The full report checks for a current listing, and for a business already operating at this exact address.
- Is the rent in line with the market?It compares the asking rent with rents nearby and with the rent that nearby spending supports for a pizza shop.
- Does zoning allow a pizza shop here?It looks up the zoning for a restaurant with takeout at the parcel and what the local rules say about this use. In Texas it also reads TABC’s wet and dry status and the alcohol licenses on file at the address.
- How does this address score?A Site Score from 0 to 100 weighs sales against costs, rent, competition, permission to operate and your own targets, whenever enough of them can be measured.
This is a fictional example. Run the free check on your own address to see the real figures.
Check an addressAll businesses, roads and figures above are invented for this example.
Questions about the pizza shop check.
No address yet? The ZIP check measures a whole ZIP code from its center for a pizza shop.